Local place, globalization and local management

Abstract

The author argues that the local place and globalization -the two major ongoing trends in which the text deepens- respond to technological changes and demand the adoption of innovative processes and structures. Against the prevailing tecnosystem, the author proposes a new humanist culture; and on the face of the negative trends of globalization proposes a new action from the local places that can nurture freedom, responsibility, participation, diversity and pluralism, and the emergence of a freer new citizenship, more responsible and more involved in the public processes.